1:18 AM
Dr.Rozi Dona
Promoting your website is one of the key factors of creating a successful website for your company. Getting visitors to your website is the modern day equivalent of getting feet through the door of your shop, as soon as someone visits your site; you have the opportunity to turn them into a customer.
Search Engine Optimisation (SEO) is the method of ensuring that your website is featured as high up as possible in search engine results. Search engines, such as Google or Bing, work by ‘crawling’ websites; reading websites’ content and data and pulling them into an index. Then, when someone uses a search engine, the engine takes the keywords suggested by the user, and compares them to the index. Then it offers the user the most relevant websites from the index.
Search Engine Optimisation (SEO) is the method of ensuring that your website is featured as high up as possible in search engine results. Search engines, such as Google or Bing, work by ‘crawling’ websites; reading websites’ content and data and pulling them into an index. Then, when someone uses a search engine, the engine takes the keywords suggested by the user, and compares them to the index. Then it offers the user the most relevant websites from the index.
Off-page SEO
This refers to the methods that you can use to raise the ranking of a website through promotional means, outside of the actual code or design of the site itself.
This refers to the methods that you can use to raise the ranking of a website through promotional means, outside of the actual code or design of the site itself.
For example…
1). Community Creation in Social Networking Sites.
2). Blogging
3). Forum Postings
4). Search Engine Submission
5). Directory Submission
6). Social Bookmarking
6). Link Exchange.
7). Link Baiting.
8). Cross-Linking.
9). Photo Sharing
10). Video Promotions.
11). Business Reviews
12). Local Listings & Yellow Pages
13). Article Submission.
14). Press Release Promotion.
15). Classifieds Submission
16). Social Shopping Network
17). Answers
18). Document Sharing.
19) CSS, W3C & RSS Directories Submission
20). Widget / Gadget Development.
21). PPC Ad Campaign.
There are many tactics one can work with to optimize site pages for on-page SEO which may result in a higher rank for each of your site’s web pages.
For example…
1. KEYWORDS
2.TITLE TAGS in On-Page SEO:
3. SEO Friendly Permalinks:
4. Use Multimedia in posts:
5. Use Outbound links:
6. Include your keyword in the beginning of your article:
7. Heading Tags:
8. Page loading Speed:
9. Must have Social sharing:
10. Internal Linking:
11. Image Optimization:
12. Use LSI keywords:
3. SEO Friendly Permalinks:
4. Use Multimedia in posts:
5. Use Outbound links:
6. Include your keyword in the beginning of your article:
7. Heading Tags:
8. Page loading Speed:
9. Must have Social sharing:
10. Internal Linking:
11. Image Optimization:
12. Use LSI keywords:
